Focused on international expansion from the very beginning, Gamned! continues to develop its overall activities and opens a new office in Malaysia. Already present outside of Europe in Latin America (Brazil) and in the Middle East (Dubaï), Gamned! is now extending its activity in South East Asia.
To grow its business and to support its French and international clients on this continent, Gamned! choose Kuala Lumpur (Malaysia) as its first location. Malaysia’s position in the heart of South East Asia, enables Gamned! to operate across the entire region (Vietnam, Thailand, Indonesia…) and to rely on the country’s multilingual experts. Moreover, Malaysia is home to an extremely dynamic ecosystem of pureplayers in e-commerce and fintech industries.
“It was very important for us to open a new office in an area that carried a 3-digit growth rate in digital and that will represent 50% of world GDP in 2020. Our regional headquarter in Kuala Lumpur will be an excellent basis to develop on the Asian continent where programmatic is growing strongly. Malaysia has an unrivelled dynamism in the region and offers great perspectives for the future for Gamned! » says Olivier Goulon, CEO of Gamned!.
Gamned! already hired its Managing Director: Basheer Sultan (15 years of experience in the digital and 4 years in programmatic). In a few weeks, he will manage a team of 4 people composed of business developers and account managers. Progressively, Gamned! will open new offices in other high-potential countries.
On parle de smart retargeting lorsque l'on personnalise et que l'on adapte sa stratégie de reciblage selon l'implication des visiteurs et leur niveau dans le parcours d'achat.
Dans ce guide on vous donne :